To celebrate the launch of Midnight Suns by 2K and Marvel, we brought the dark, supernatural energy of the game to life with a massive 3D anamorphic display in the heart of Times Square.

As the Creative Project Manager, I oversaw the full production flow, from shaping the initial creative direction and storyboarding, to supervising animation and organizing a precise production timeline. I collaborated closely with the creative team to define the look through concept development and style frames, ensuring the visual language honored the game’s tone and characters.

This campaign fused cinematic flair with technical precision, delivering a jaw-dropping anamorphic experience that turned heads in NYC’s most iconic space.